As seen in in Sifted

Since “femtech” was coined in 2016 the industry has been steadily expanding and is expected to be a $50bn market by 2025. While many startups have built products and services around fertility or periods, one neglected category is the menopause.

According to data from Pitchbook, menopause startups worldwide have raised $254m since early 2009; femtech startups raised $498m in 2019 alone.

But times are changing. According to the founders Sifted spoke to, general awareness of the menopause and its health implications for women is slowly increasing. In Europe, Britain in particular is leading the way — all but one of the nine startups below are UK-based.

Investors are beginning to recognise the $600bn market opportunity that lies in menopause tech. And companies themselves are recognising the role they should be playing in creating access to menopause treatments, in order to keep women in the workforce.

Check out the full list in Sifted